WHEN FLORISTS GET MARRIED Anna Wagener – Jos Verboom Klaus Wagener’s daughter Anna Wagener and Dutch florist Jos Verboom of specialist hellebore nursery Kwekerij Verboom got married in the summer of 2018. Of course, Klaus Wagener and his wife Bernhild wouldn’t have dreamt of letting any one else do the floral decorations, which had to … [Read more…]

ON A GRASS-GREEN BASE Bunch up some leaves of Miscanthus sinensis and fasten the bunch with myrtle wire. Divide the bunch into three strands, braid these into a plait and secure the end of the plait with myrtle wire. Shape the plait into an interlocked spiral and fasten with wire. The perfect bouquet for the … [Read more…]

Myplant has once again surpassed the expectations and it has closed an extraordinary edition with more than 20,000 visitors (+16,5% if compared to the 2018 edition). The fair is a reference not only for Italian operators in the green sector but also for the rest of the world. In three days the halls of Fiera … [Read more…]

At the IPM 2019, the media and publishing house BLOOM’s GmbH will focus completely on the new trend colour. Natural aspects therefore play a key role in the BLOOM’s trends for 2019, and will influence all areas of the display at the IPM. Visitors will find inspiring floral arrangements to match BLOOM’s four trend themes … [Read more…]

The new year starts floristically with our current issue of BLOOM’s VIEW and a lot of ideas and inspirational Designs for upcoming spring and summer season. We present the trends in 2019 as well as floristic ideas for easter season and Mother’s Day. Get inspired by floristic in a top format. Abbonamenti ITALIA Order it … [Read more…]

BLOOM’s shows what’s hot! Whether for the whole year or the wedding of all florists and designers, the Advent and Christmas season. BLOOM’s professional trend scout team constantly discovers innovative trend movements and uses them to formulate general trends for florists and designers. Rely on our expertise and let us show you what’s hot.